Shweta Satpute

Bio:

Shweta Satpute is a senior social intelligence and consumer insights professional with 11+ years of experience across social media intelligence, consumer insights, analytics, cultural trends, brand health, competitive intelligence, category analysis, crisis monitoring, and foresight.

At NorthStar, Shweta supports social intelligence solutions that help marketing teams answer business questions, identify consumer and cultural signals, and translate data into actionable strategies. Her experience spans food and beverage, CPG, media and advertising, and consumer health.

Areas of Focus

Social Intelligence; Consumer Insights; Cultural Trends; Foresight; Brand Health; Competitive Intelligence; Category Analysis; Audience Segmentation; Media Monitoring; Marketing Analytics